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Mobile Phones Exposed
What did the MWC tell us about the future for mobile phones?
Posted: 26 February 2010
With just under 50,000 people in attendance, agreements, new handset launches and a never seen before focus on applications, the Mobile World Congress (MWC) had a lot this year – so what does it tell consumers about the future of the mobile?
New innovations
The Motorola QUENCH handset was one of the first new devices to kick-start the event – the manufacturer's eighth phone on the Android platform, which is fast becoming a big rival to Apple. It is full-touch with a qwerty design and came out alongside the Motorola MILESTONE – available from mid-March.
And it wasn't just new handsets that were released in Europe and the US that were the talk of the show. Vodafone announce ...
What could spark a growth in mobile phone sales for 2010?
Posted: 25 February 2010
The sale of mobile phones increased by eight per cent in the fourth quarter of 2009, but was down overall compared to 2008 – so what could help them increase this year?
Figures released by technology research company Gartner found there was a single-digit increase in market share and a growth of 8.3 per cent in sales in the last three months of 2009, compared to the previous quarter. More than 340 million units were purchased by consumers in that time, a small part of the 1.211 billion units which were sold in the whole of 2009, however the seemingly large figure managed to be down on 2008's sales by nearly one per cent.
So what could increase growth this year?
New beginnings
...
Knowledge is power - why people buy mobile phones online
Posted: 13 January 2010
The popularity of online shopping continues to rise, with record numbers of consumers logging on to buy their Christmas presents in 2009. Books, clothes, DVDs and music remain the most popular online purchases, but an increasing number of people are also choosing to buy mobile phones via the internet.
Two years ago, the starting point for most people when purchasing a new handset would have been the high street and a chat with the salesman in one of the major networks' retail outlets. However, with consumers now much more familiar with and confident about the idea of shopping online, mobile phone buyers have begun to recognise the benefits of using the internet.
The main advantage that people ...
Mobile contracts: The benefits
Posted: 27 November 2009
As Christmas approaches, many consumers may be considering the benefits of furnishing their friends and family with a new mobile. With so many deals to choose from and a selection of free gifts on offer, the initial search may seem a little daunting - but initially, there is one main decision that needs to be made.
Whether the handset is an upgrade, reserved for emergencies or intended as a means to keep track of a young child and give them the ability to get in touch should they need to, the question still remains - should I opt for a pay monthly contract or take the pay-as-you-go route?
Undoubtedly there are benefits to both, but with a contracted device, consumers get the chance to upgrade ...
BlackBerry Storm2 - how the 'net has responded
Posted: 20 October 2009
The recent announcement that Research In Motion (RIM) would follow up its first-ever full touchscreen phone with a new model has sparked much excitement in a number of online sectors.
Unveiled on October 15th, it is expected the BlackBerry Storm2 will be available to shoppers on the 26th of the month - and is initially being launched on the Vodafone network across seven European nations and South Africa.
RIM explained it would endeavour to equip the revised model with many of the same attributes as its predecessor, pointing out it was this that had won the original model a number of plaudits. However, it also advised the touch-enabled smartphone "significantly improves" on that which h ...
Mobile gaming - the current market
Posted: 26 August 2009
With various different gaming platforms available - dependent on the mobile phone you opt for - the choice for those in the market for a device that offers the latest playable titles has never been higher.
However, consumers might be interested to know how the market is currently holding up, what lies in its future and some of the factors that have gotten it to the stage it is at today.
One of the most notable options for mobile gamers is Nokia's N-Gage facility. Established in 1993 with a handset that went by the same name, the technology has now appeared on a selection of models that includes the new Nokia N97.
Other mobiles now available with the system include the N78, N79, N81, N95 ...
Palm Pre – will it take a bite out of Apple?
Posted: 26 August 2009
With O2 having announced that it will be the exclusive supplier of the device in the UK, speculation is growing with regards an official release date for the eagerly-anticipated Palm Pre.
On July 7th this year, the network unveiled details of a deal it had struck with the manufacturer via its Telefonica parent group that would make it the only operator able to provide the smartphone to consumers in the UK, Spain, Ireland and Germany.
However, the company was only able to state at this time that the device would be launched across selected European territories "in time for the winter holidays" - leading to a number of websites and publications coming up with their own schedules as to wh ...
Apple iPhone 3G - no longer a network exclusive?
Posted: 25 August 2009
The Apple iPhone 3G S and its predecessors have been something of a coup for O2 in the UK as since the very first model appeared in 2007 they have remained network-exclusive. However, reports are starting to emerge that would suggest this may be about to change.
In November that year, O2 announced that the deal to distribute the new and much-anticipated gadget would allow it to boost its workforce in the UK by around 1,427 people. It was estimated that 700 new employees would be needed to cope with the extra level of customer support while a further 727 would be recruited for the network's retail across the nation.
Mark Stansfeld, sales director of the carrier, explained that the firm was dedi ...
Mobile directory: marketing tool or invasion of privacy?
Posted: 30 July 2009
A new service listing the contact details of handset users across the UK was launched this month and has been met with its fair share of problems, debate and controversy.
For many people, the first they had ever heard of the 118 800 Mobile Phone Directory (MFD) will have been when a friend or colleague passed on a link to opt out via an office email or a social networking portal like Facebook or Twitter.
However, the service may be listing the details of millions of people across the UK who may be unaware that their private number is now visible to anyone who chooses to use the service. Inevitably, this has led to much speculation from sector commentators as to whether or not this type of system ...
Network exclusives: Pushing out third party providers?
Posted: 30 July 2009
Competition in the smartphone market has now driven many mobile operators to offer network-exclusive handsets to try and tempt new customers away from their rivals. However, as these devices are increasingly becoming some of the most sought-after models on the market, does this mean that third-party suppliers are in danger of being pushed out?
One of the most recent examples of a highly anticipated handset being made available only to one carrier in the UK came earlier this month, when O2 announced it would add the Palm Pre to its line of products. Customers across Britain will see the device hit the company's high street and online stores later this month and the deal to become the sole provider of the ...
